DigiMedRep.Com

DigiMedRep.com is about Digital Brand messages to Doctors .DigiMedRep delivers focused communication strategies digitally on internet as a support to in-clinic sales effort or even as a stand alone marketing effort.

Be it Pharmaceutical products, Medical devices, diagnostics or Medical services in general – Marketing & promotion has come a long way.

The marketing scenarios has changed significantly for all medical related markets due to changing product profiles ,user profiles ,Payers and influencers .

Doctors are also subject to changing times & generation style. We have Gen X doctors and Gen Y doctors who will have same primary objective of curing patients however they significantly differ in the way they access, use and share information and network. Therefore what made a Doctor choose a Brand yesterday may not be the same today.

While traditional methods of Medical marketing especially in-clinic marketing by Medical Representatives or Medical Device engineers is the very basis of how a innovator device or a generic product is mostly sold , that will continue to remain the strong factor of how it will be in future as well, however we must notice that the doctor will not be restricted to in-clinic platform for interaction with the Industry …There is a new world .

Advent of internet and smart phones have changed how doctors take decisions on patient care and determine which brand they will prescribe.. .

Messages from many studies tell the same story…. Be where your Doctor is or be left out …… Your Doctor was last seen on the internet .Were you there ?

What is your digital strategy ?

DigiMedRep can help ….. log on to www.digimedrep.com

For more information or to share your thoughts please write to us at [email protected]

Company’s Keywords:

lifesciences, digital marketing to doctors, medical devices, social media marketing to doctors, medical marketing, otc, branding for pharma